If you've come here for the "Lights On" Version of the Halloween Edition, the Halloween stories can be found beneath the next story. The "Lights Out" Version can be found by clicking here.
But, don't skip the next story because this is one of the biggest issues the ad agency business is facing right now.
The story is about social media and ad agencies. Marketers want social media. They say ad agencies have been slow to deliver on it. So digital agencies are stepping in. And they're now becoming agencies of record.
The full story is below.
Thursday, October 30, 2008
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